Innovation often involves bringing well-worn ideas from their domain and remixing them into a new one.
A consistent pattern emerges when you look across innovative populations. They take well worn ideas from different contexts and combined them in a new one.
👉 Innovation is often just a Remix of good ideas into new domains
In Charles Duhigg’s [Smarter, Faster, Smarter Faster Better he gave the example of West Side Story. It brought together elements from many different genres and applied them to a Shakespeare plot and became one of the most successful and influential plays of all time.